2010-09-15

Fredrik Trulsson New MD for Baby DM Scandinavia

Fredrik Trulsson has been appointed as new Managing Director of the Bisnode subsidiary Baby DM Scandinavia, a direct marketing company targeting families. Fredrik Trulsson has long experience within marketing and has served as Marketing Director in both the media and other consumer product driven industries.

Fredrik Trulsson will take over as Managing Director after Frederik Eshius, who started his new position as Managing Director at WDM Netherlands on February 15 2010, a subsidiary within the group.

“In Fredrik we have found a new managing director with great experience and competence in the area of marketing. This is important when families in the Nordic region are an essential target group and we want to continue to strengthen the offer in that segment”, says Mats Erwald, Regional Director Nordic, Bisnode.

Fredrik Trulsson will start in his new position on October 11. Meanwhile Bisnode have an interim management.

 

About Baby DM Scandinavia
Baby DM Scandinavia is a leading player in Northern Europe in the field of marketing to families expecting a child or having a newborn child. The company has activities in Sweden, Denmark, Norway, Finland & Estonia. Baby DM Scandinavia is located in Helsingborg, Sweden.

 

FOR MORE INFORMATION, CONTACT:

Mats Erwald, Regional Director Nordic, Bisnode
Tel: +46 8 558 059 88
Mobile: +46 705 49 55 88
Email: mats.erwald@bisnode.com 

Fredrik Trulsson, incoming managing director of Baby DM Scandinavia
Mobile: +46 706 86 87 47